Aarambh: Survatiche Kshan Molache (Early Moments Matter)

One of the station's flagship programs is "Aarambh," which airs every Friday at 1 pm with a repeat episode on Thursdays at 1 pm. This program has received praise from listeners, including gynaecologists and doctors. In fact, one gynaecologist even requested a compilation of the station's songs to play in her waiting room for patients. Radio Vishwas selected Bharatnagar, the largest slum in Nashik, as its community engagement focus area. The team has concentrated its efforts on women in this area, including both Hindu and Muslim communities, as well as migrants from other states. To infuse their programming with a local flavour, Radio Vishwas collaborated with local folk musicians and traditional Bhajani Mandalis to create a song for each episode. These songs have become a highlight of programming and resonate well with community members. The interactions with the women during the narrowcasting session revealed their familiarity with the radio team and their recollection of important points on breastfeeding and family involvement in child development from previous episodes.

The women actively engaged in playing the Poshan game, demonstrating their familiarity with it. Two compelling community impact stories highlight the effectiveness of Radio Vishwas's programming. Sunita Sunil Ingle, a 27-year-old mother of two boys, attended narrowcasting sessions for almost four months. Through the program Aarambh, she learned that babies should only be fed mother's milk for the first six months. As a result, she stopped feeding her baby water occasionally, as she had done before listening to the programs. 22-year-old Asiya Anas Sheikh, in her fifth month of pregnancy, found the sessions highly informative. She had previously paid little attention to her food habits during pregnancy and breastfeeding. However, after learning about the impact of nutrition on the child's health, she started having nutritious meals three to four times a day. She also realized the importance of interacting with children for their brain development and increased her engagement with her two-year-old child.